Have you ever wondered what the net worth of NLE Choppa is? As one of the hottest young rappers in the game, he has made millions.
As of February 2023, NLE Choppa has a net worth of $3 million. This post will dive into how he achieved great success at such a young age.
NLE Choppa, formerly known as Bryson Lashun Potts, was born November 1st, 2002, in Memphis, Tennessee. He attended Cordova Highschool, where he would briefly play basketball.
He began freestyling when he was 14 years old amongst his friends. The following year, he took rap more seriously and created a brand, No love Entertainment, where the name NLE originated.
Inspired by NBA YoungBoy and Lil Wayne, Potts began making songs.
Choppa would release his debut mixtape, No Love the Takeover, in March of 2018. His initial buzz would be from a feature on No Chorus Pt. 3.
In the song, Choppa would showcase his animated vocals and dance moves and gained attention on the internet.
With recognition, Choppa seized the moment and released the hit song Shotta Flow.
The video reached 10 million views in the first week, peaked at number 36 on the Billboard Hot 100, and was certified platinum.
At the age of 16, Choppa had one of the biggest songs in the country, making him a massive target for record labels.
The young rapper had companies like Republic, Interscope, and Caroline bidding for him and his talents.
Choppa and his mother, who is also his manager, decided to deny all of the offers.
She felt there was no need for a label, considering Choppa had already had success and was extremely popular.
She would look for something to give her son the freedom she felt he deserved.
A few months later, she would find just that with a partnership with UnitedMasters. United Masters is an independent distribution company owned by Steve Stouts.
The deal would allow Choppa to retain full ownership of his masters.
Similar to Master P, Choppa realized the importance of having complete control of his content.
By owning his rights and allowing UnitedMasters to distribute, Choppa earns large sums of money from Apple Music and Spotify.
Choppa has become a star and has worked with Meek Mill, Big Sean, Lil Baby, Da Baby, and more.
He has released a studio album, Top Shotta, and a mixtape, From Dark to Light. Both projects had great success, solidifying NLE Choppa as one of the best young rappers in the game.
NLE Choppa Net Worth
As of February 2023, NLE Choppa has a net worth of $3 million. Owning his masters has been very profitable for him, and most of his fortune is due to streams on music platforms.
He has built a massive following, and it’s fair to say his pockets will only get deeper as time goes on.
Know your worth
Choppa could have just quickly signed with a label and allowed them to take over his music rights. Instead, he realized that he was at a point in his career where a label was unnecessary, and he could make more on his own.
It’s essential to never sell yourself and your dreams short. Know what you’re capable of and what you should be compensated for your talents.
Partner with others in your niche
Although Choppa has made hits on his own, his popularity has skyrocketed due to his features with other prominent artists.
It is important to partner with other people in your niche who will allow you to reach different audiences.