Soulja Boy Net Worth

Soulja Boy Net Worth

Have you ever wondered what the net worth of Soulja Boy is? The American rapper and record producer is a pioneer and helped revolutionize the culture of hip-hop and rap.

His career has led to massive amounts of wealth.

As of May 2023, Soulja Boy has a net worth of $30 million.

This post will guide you on his journey to success.

Early Life

Soulja Boy, formerly known as DeAndre Cortez Way, was born July 28, 1990, in Chicago, Illinois. By the age of six, he became fascinated with rap music.

His father, Tracy Way, would take notice and provide a recording studio for him.

Way first posted songs on the website clickbait at the age of fifteen. He saw social media as an unused avenue of exposure for music.

He would build on that idea and establish accounts on YouTube and Myspace.

In March of 2007, he released his first album Unsigned and Still Major: Da Album Before da Album. The project would be the start of his illustrious music career.

Music Career

Soulja Boy in Interview
Source: HipHopDx

His first mixtape generated a small buzz but did not possess the breakthrough single that he had hoped for.

He would return to the drawing board and record “Crank That Soulja Boy.” The song would be released alongside a low-budget video demonstrating the “Crank That” dance. 

“Crank That” would become an instant internet sensation. The song set the record for most digital downloads in the United States and peaked at number one on the Billboard Top 100.

Additionally, the hit was nominated at the Grammys for Best Rap Song.

Soulja Boy was not like your traditional Grammy nominee, he was not signed to a big label, and his music was not critically acclaimed.

However, he was one of the first rappers to use the internet to gain fame and popularity.

He pioneered a new path to success for rappers and showed you don’t need a big name cosign or a record label to become a big name in the industry.

Soulja Boy would eventually end up signing with Interscope Records, which currently works with big names such as EminemBillie Eilish, Lady Gaga, and many more. 

His debut album under the label would be which was released on October 2nd, 2007. The album peaked at number four on the Billboard top 100.

Despite the album’s success, many speculated that Soulja Boy would be a one-hit-wonder. 

Soulja Boy would silence the doubters and go on to release eight studio albums from 2007 to 2021.

The projects produced eight billboard top 100 entries, and Crank That has become a global anthem and will live on forever.

His popularity and success allowed him to branch out into record producing, fashion and acting. These additional ventures helped contribute to his large amounts of wealth.

Business Ventures

Soulja Boy would create his own record label, Stacks on Deck Entertainment (SODMG), and would sign young up-and-coming artists.

He has a hands-on approach and advises them on their music and how to successfully promote themselves. He also has his own clothing lines, S.O.D. clothing, and BLVD.

Soulja Boy also has appeared in six films and thirteen television shows. He is quite the character, and his uniqueness as an individual makes him perfect for the bright lights. 

Soulja Boy Net Worth

As of May 2023, Soulja Boy has a net worth of $30 million. The majority of his wealth is from his various hit songs. Crank That being his most successful generated $8 million alone.

His successful music career and his business ventures have allowed his wealth to grow properly over time.

His best music might be in the past, but he has brilliantly set himself up for life after music and will continue to make millions.

Key Takeaways

Try to be first

Soulja Boy was one of the first rappers to use the internet as a way of connecting to the audience. As a result, his single went viral, and the rest is history.

It is much harder these days to come up with an idea that is original. However, it’s important to actively think that way, because it forces you to think outside of the box and could lead to something special.

Block out the noise

Soulja Boy sold millions of copies across the country and had one of the biggest singles of the year.

Yet, people still doubted his ability as a rapper, which goes to show no matter how great you are, someone will always criticize.

So it’s crucial to just focus on your craft and block out anyone who talks negatively about your goals.